Privacy Policy | 플레이캣

Effective Date: 27 May 2026 Last Updated: 20 May 2026

PlayCat (“we”, “us”, “our”) operates playcat.xyz (the “Site”). This Privacy Policy explains what personal information we collect, how we use it, and the rights available to you, including residents of the European Economic Area (EEA), the United Kingdom, California, and other jurisdictions.

1. Information We Collect

1.1 Automatically Collected (every visitor)

IP address, cookies, device identifiers (advertising IDs and equivalents)
Browser type, operating system, screen resolution, language preference
Referrer URL, pages viewed, time on page, clickstream
Approximate location derived from IP

1.2 Information You Provide

Comments: nickname, email address, comment content, IP address, timestamp, user agent
Contact form submissions: name, email address, message content, IP address

1.3 Sources of Collection

Automatic logging when you visit the Site
Direct input via comments and contact form
Cookies and similar technologies (pixels, local storage)

2. How We Use Your Information

Operating the Site and delivering content
Analyzing traffic to improve our content
Serving advertisements via Google AdSense, including personalized advertising
Moderating comments and preventing abuse
Responding to and recording inquiries
Complying with legal obligations

3. Legal Basis (EEA/UK GDPR Art. 6)

Legitimate interests: site analytics, security, abuse prevention, contextual advertising
Consent: personalized advertising cookies, non-essential analytics cookies (where required)
Legal obligation: responding to lawful requests by authorities

You may withdraw consent at any time without affecting prior lawful processing.

4. Retention

Server access logs: up to 3 months (Korean Communications Privacy Act baseline)
Google Analytics 4 data: 14 months by default
Comments: while the post exists, deleted on request
Contact form data: 12 months after resolution
Longer retention where required by law

5. Sharing and Processors

We do not sell your personal information for monetary consideration. We share data with the following processors and recipients:

Google LLC (United States)

Purpose: analytics (Google Analytics 4), advertising (AdSense), tag management (GTM)
Data: IP, cookies, advertising IDs, behavioural logs, device info
Transfer mechanism: EU Standard Contractual Clauses + supplementary measures; Data Privacy Framework where applicable

NAVER Cloud Corp. (Republic of Korea)

Purpose: website traffic analytics (wcs)
Data: IP, cookies, page views

Hosting provider (location depends on data centre)

Purpose: web hosting, server operations
Data: full access logs

Law enforcement and regulators: only where legally compelled.

6. International Data Transfers

Personal data may be transferred to and processed in the United States and other jurisdictions outside the EEA/UK/Korea. We rely on Standard Contractual Clauses, the EU-US Data Privacy Framework where the recipient is certified, and supplementary measures such as encryption in transit.

7. Cookies and Behavioural Advertising

We use cookies for:

Essential operation (none currently set for login as the Site has no account system)
Analytics (Google Analytics 4, Naver wcs, WP Statistics)
Advertising (Google AdSense personalized ads)

You can:

Decline non-essential cookies on the consent banner at first visit
Opt out via Google Ads Settings: https://adssettings.google.com/
Opt out via YourAdChoices: https://optout.aboutads.info/
Use browser settings to block or delete cookies

Declining cookies does not prevent access to content.

8. Your Rights

Depending on your jurisdiction, you may have the following rights:

Access, rectification, erasure, restriction of processing, data portability, objection (EEA/UK GDPR Art. 15-22)
Right to know, delete, correct, opt out of “sale” or “sharing”, and limit use of sensitive PI (California CCPA/CPRA)
Right to lodge a complaint with a supervisory authority

To exercise any right, email [email protected]. We will respond within 30 days (or as required by applicable law).

8.1 California Residents (CCPA/CPRA)

Categories of PI collected in the last 12 months: identifiers (IP, cookies), internet activity, geolocation (approximate), inferences for advertising
Categories “sold” or “shared” for cross-context behavioural advertising: identifiers, internet activity (via Google AdSense)
You may opt out of “sale” or “sharing” by clicking “Do Not Sell or Share My Personal Information” in the footer, or by enabling the Global Privacy Control (GPC) signal in your browser, which we honour as a valid opt-out
We do not knowingly sell or share PI of consumers under 16 without affirmative consent

9. Children

The Site is not directed to children under 14 (Korea) or under 16 (EU) or under 13 (US, COPPA). We do not knowingly collect personal information from such children. If you believe a child has provided personal information, contact [email protected] and we will delete it.

10. Security

HTTPS encryption in transit
Access controls and minimum-privilege administration
Logging and monitoring
Periodic security review

No system is perfectly secure. You use the Site at your own risk.

11. Updates

We may amend this Policy. We will post the revised version on the Site and update the “Last Updated” date. Material changes will be announced at least 7 days (Korea) or 30 days (EEA) before they take effect.

12. Contact

Data Protection Contact / Privacy Officer Email: [email protected] Operator: PlayCat (legal entity name to be inserted) Address: [insert business address]

If you are in the EEA and we do not have an EU representative under Art. 27 GDPR, you may still contact us directly using the details above. If our EU-resident user base grows materially, we will appoint and disclose a representative.

EU/EEA Supervisory Authority: you may lodge a complaint with the supervisory authority in your country of residence. UK Supervisory Authority: Information Commissioner’s Office (ico.org.uk). Korea: Personal Information Protection Commission (pipc.go.kr).